What e-commerce services does Wabash Systems offer?

Wabash Systems offers a full range of e-commerce services including store setup on Shopify, BigCommerce, and WooCommerce; platform migration; SEO management; Google Ads management; Answer Engine Optimization (AEO) for AI search; web design and development; and ongoing monthly store management.

How much do Wabash Systems services cost?

Wabash Systems publishes hard pricing on every service page. The flagship offering is a four-step e-commerce performance ladder: a free technical audit (24 to 48 hour turnaround), a $2,500 deep audit plus 90-minute strategy call, an $8,000 and up fix sprint (2 to 3 weeks), and a $5,000 per month performance retainer. Each step is independent, no commitment to the next. The add-on services run from $1,500 one-time (Store Setup) up to $25,000-plus (Platform Migration), and monthly retainers from $400 to $2,500 per month depending on scope.

Does Wabash Systems serve businesses outside the Wabash Valley?

Yes. While Wabash Systems is based in Robinson, Illinois and has a strong focus on the Wabash Valley region of eastern Illinois and western Indiana, all services are available to clients nationwide via remote collaboration.

What is AEO and why does my business need it?

AEO stands for Answer Engine Optimization — the practice of structuring your website content so it gets cited by AI tools like ChatGPT, Google AI Overview, and Perplexity. As more people use AI to find businesses and services instead of traditional search, AEO has become essential for staying visible. Wabash Systems specializes in AEO for small business e-commerce sites.

E-Commerce + AEO Services | Wabash Systems

Flagship Offering

The Full Ladder — Free Audit Through Monthly Retainer

E-Commerce Performance Audit + Fix Sprint

The work we do most. We start with a free technical audit of your store. If the gaps it surfaces are worth fixing, we book a paid strategy call. If the strategy lands, we run a 2 to 3 week fix sprint on the highest-leverage issues. If you want it ongoing, we move into a monthly retainer. Four steps, hard prices, no obligation between them.

Step 1

Free Audit

24 to 48 hour turnaround

Step 2

$2,500

Deep Audit + Call

90 minute strategy session

Step 3

$8,000+

Fix Sprint

2 to 3 week engagement

See the full offering & what's included New 2026

One-Time Audit + Optional Retainer

AEO — AI Search Optimization

$1,500 – $3,500 audit · $500–$1,500/mo optional

Get cited by ChatGPT, Google AI Overview, Perplexity, Claude, and Gemini. Schema audit, content restructuring, AI crawler accessibility, author authority, and citation building — the playbook we just shipped on this site.

See full pricing & scope

One-Time Project

Store Setup & Launch

$1,500 – $3,000 one-time

A complete online store on Shopify, BigCommerce, or WooCommerce — configured properly, products loaded, payments and shipping wired, ready to take orders.

See full pricing & scope

One-Time Project

Platform Migration

$8,000 – $25,000+

Move from one platform to another without losing customers, orders, or SEO. Full data migration, URL preservation, integration rebuild, staging signoff, zero-downtime cutover.

See full pricing & scope

Monthly Retainer

SEO Management

$500 – $1,500 / month

Technical SEO, content production, internal linking, schema markup, and local SEO. Real ranking work with monthly written reports — not autogenerated PDFs.

See full pricing & scope

Monthly Retainer

Google Ads Management

$400 – $800 / month + ad spend

Shopping, Performance Max, and Search campaigns. Conversion tracking done right. Ad spend on your card — no markup, no hidden fees, full transparency.

See full pricing & scope

Monthly Retainer

Monthly Store Management

$750 – $2,500 / month

Outsourced operations: product updates, conversion work, content, integrations, and a real human who answers when something breaks. For owner-operators who don't want to be their own e-commerce manager.

See full pricing & scope

One-Time Project

Web Design & Development

$800 – $5,000+

Hand-coded custom websites that load fast, work on every device, and rank because the foundation is right. Static sites, business sites, landing pages, and custom builds.

See full pricing & scope

One-Time Project

Shopify Development

$1,500 – $8,000+

Custom Shopify themes, app integration, checkout customization, and performance tuning — built by someone who has run a real store on the platform, not a template shop.

See full pricing & scope

One-Time Project

BigCommerce Development

$2,000 – $10,000+

Stencil theme development, API integrations, and catalog work on BigCommerce — the platform I migrated a $10M flooring retailer onto and ran for years.

See full pricing & scope

One-Time Project

WooCommerce Development

$1,200 – $7,000+

WordPress + WooCommerce builds, plugin configuration, speed optimization, and cleanup of aging installs that have slowed to a crawl.

See full pricing & scope

At a Glance

If you want to compare them all in one view.

Service	Pricing	Type	Best For
Performance Audit + Fix Sprint Flagship	$0 → $2,500 → $8K+ → $5K/mo	Ladder	The main offer — e-commerce ops who want fewer leaks
AEO — AI Search Optimization	$1,500–$3,500	One-time + opt. monthly	Sites that want AI assistants to cite them
Store Setup & Launch	$1,500–$3,000	One-time	Brand-new online stores
Platform Migration	$8,000–$25,000+	One-time	Stores outgrowing their platform
SEO Management	$500–$1,500/mo	Monthly	Stores ready to compound traffic
Google Ads	$400–$800/mo	Monthly	Stores with proven product fit
Monthly Management	$750–$2,500/mo	Monthly	Owner-operators short on time
Web Design & Dev	$800–$5,000+	One-time	Custom websites done right

A flagship audit. Seven add-ons. Hard numbers on all of them.

E-Commerce Performance Audit + Fix Sprint

AEO — AI Search Optimization

Store Setup & Launch

Platform Migration

SEO Management

Google Ads Management

Monthly Store Management

Web Design & Development

Shopify Development

BigCommerce Development

WooCommerce Development

At a Glance

Not sure which service fits?